| Record ID | marc_gtu/KLF_IA_Export_5-5-22.mrc:81062537:2698 |
| Source | marc_gtu |
| Download Link | /show-records/marc_gtu/KLF_IA_Export_5-5-22.mrc:81062537:2698?format=raw |
LEADER: 02698cam 2200457 a 4500
001 28710441
003 OCoLC
005 20161215162334.0
008 930813s1993 cau b 001 0 eng
010 $a93030314
020 $a0803942885
020 $a9780803942882
020 $a0803942893 (pbk.)
020 $a9780803942899 (pbk.)
035 $a(OCoLC)28710441$z(OCoLC)29702374$z(OCoLC)828182394
040 $aDLC$beng$cDLC$dIAC$dUKM$dNLM$dBAKER$dNLGGC$dBTCTA$dYDXCP$dLVB$dZCH$dGEBAY$dEXW$dTULIB$dBDX$dGBVCP$dOCLCO$dGTX$dUtOrBLW
049 $aGTXA
050 00 $aRA440.5$b.M427 1993
245 00 $aMedia advocacy and public health :$bpower for prevention /$cLawrence Wallack ... [et al.] ; foreword by Michael Pertschuk.
260 $aNewbury Park :$bSage Publications,$cc1993.
300 $axiii, 226 p. ;$c23 cm.
504 $aIncludes bibliographical references (p. 210-217) and index.
505 00 $tForeword /$rMichael Pertschuk --$tPublic Health and Media Advocacy --$tPublic Health Stories --$tThe Advocacy Connection --$tDefining Advocacy --$tDoing Advocacy --$tThe Media Connection --$tWhat Is News? --$tAgenda Setting --$tFraming --$tUnderstanding Media Advocacy --$tConclusion: Advancing the Policy --$tThinking Media Advocacy --$tAccess Points --$tStrategies --$tFraming Tactics --$tDoing Media Advocacy --$tPlanning for Media Advocacy --$tSurgeon General Koop, Drinking and Driving, and San Francisco --$tMedia Advocacy Case Studies --$tLydia's Decision: New Mexico Youth Battle Beer Billboards --$tWhen Children Shoot Children, the Media Pay Attention --$tPhiladelphia Puts Uptown Out of Town --$tSpuds McKenzie to Shamu the Whale: "This Bud's for You" --$tMADD Fixes the "Flaw in the Law" --$tNicotina Meets Philip Morris: The Battle of the Symbols --$tHalt the Malt: Framing a Story Worth Telling --$tThe Ryan White CARE Act.
650 0 $aMass media in health education.
650 0 $aHealth promotion.
650 17 $aMassamedia.$2gtt.
650 17 $aGezondheidsvoorlichting en -opvoeding.$2gtt.
650 6 $aMédias en éducation sanitaire.
650 6 $aPromotion de la santé.
650 12 $aHealth Education.
650 12 $aHealth Promotion.
650 22 $aMass Media.
650 07 $aMassenmedien.$2swd.
650 07 $aGesundheitsförderung.$2swd.
653 0 $aPublic health.
700 1 $aWallack, Lawrence Marshall.
776 08 $iOnline version:$tMedia advocacy and public health.$dNewbury Park : Sage Publications, c1993$w(OCoLC)631814079.
907 $a.b14906405$b05-12-20$c07-25-13
998 $agtu$agx$b07-25-13$cm$da $e-$feng$gcau$h0
948 $frkp
945 $g1$i32400007800976$j0$lgtu $o-$p$0.00$q $r $sj $t0$u1$v0$w0$x1$y.i16624518$z07-25-13